CARSHARING OPERATORS: A WORLDWIDE COMPARISON
Dr. Bodo Schwieger, team red Deutschland GmbH
This paper aims to provide a comprehensive overview of carsharing operators around the world to help understand how carsharing expansion has been taking place and give insights into their future.
Carsharing has positioned itself as an alternative to the private vehicle during the past 10 years. The emergence and consolidation of carsharing services is a reality in many cities and they have played a significant role in promoting sustainable urban mobility. Nowadays, in many cities around the world it is possible to rent a car running on gas or an electric car for 3 hours or just 10 minutes, leaving it for someone else to pick it up for his/her next ride. It is part of the so called “ShareConomy”, trendy, efficient and environmentally-friendly.
In a global market, operation of carsharing has many similarities, but also differences since definition features and challenges may also vary from country to country. This paper aims to provide a comprehensive overview of carsharing operators around the world to help understand how carsharing expansion has been taking place and give insights into their future. In order to do so, the first worldwide database on carsharing operators developed by team red Deutschland GmbH will be presented. This database currently includes more than 250 companies and NGOs in over 30 countries.
In the first part, I will introduce the trends on carsharing services using the evidences from the database. Information on type of carsharing offered, companies’ legal forms and sizes will be provided, always highlighting similarities and differences observed. In the second part, I will present and analyse the results of the survey conducted among the operators in the database in November 2014. In doing this, special attention will be given to the recorded and forecasted number of vehicles offered as a first hand indicator of the sector’s development trends. Furthermore, the opinions of the operators on the main barriers for business expansion will be discussed in detail.
Finally, conclusions are drawn from the analysis. These are highly valuable as they represent the starting point to identify best practices and to promote knowledge transfer among consultants, public authorities and operators, which are essential to develop successful new businesses, improve the efficiency of existing ones and, ultimately, contribute to citizens’ sustainable mobility.
Association for European Transport