Traffic Management As a Service: the Case of Amsterdam

Traffic Management As a Service: the Case of Amsterdam


Paul Van Beek, Goudappel Coffeng, Martie Van Der Vlist, DAT-Mobility, Jan Bosma, Technolution BV


During large scale events in Amsterdam private parties combine public and private data, make scenario’s and give advice how to use the road network more effectively. Traffic Management-as-a-Service is applied during large scale events.


During the ITS world conference in Bordeaux 2015 a new phenomenon was introduced named Mobility-as-a-service (MaaS). Maas is referring to the situation that travellers can use services instead of choosing personal vehicles. Several new possibilities as Uber, UBIGO, etcetera are introduced for travellers moving more smoothly from origin to destination. Also new service providers appear running sharing programs as bike sharing, ride-sharing, car-sharing etcetera. This new trend was first examined in detail in the UBIGO trial project in Sweden, where a few hundred travellers participated and changed their travel behaviour drastically. The concept was strongly supported by ITS-Finland and during the Bordeaux congress a Mobility-as-a-Service alliance was born.

Mobility-as-a-Service is a total concept in which several aspects could be included as parking tickets, tickets for public transport and also for example reservations for restaurants and sport events.

This paper and presentation will focus on the mobility part of MaaS and is called Trafffic Management as-a-service, TMaaS. With TMaas several changes could and will occur. Among others:
- A change from public to private
- A change from general traffic information to personal traffic information
- A change from travel information on and above the roads to incar

Historically public authorities, who own the infrastructure, are/were also responsible for information about road conditions. This reflects information about the surface condition but also about the traffic condition. Advices are for example given to the car traveller to reduce speed, to find a shorter route and to find a suitable parking garage. The quality of this type of information is improved in many cases, but also private parties arose who offered incar information about how to make travel choices effectively. These private parties, for example navigation providers and app providers, collect and distribute data themselves. The result is that information incar could easily be different from information along the route. What is changing however, at least in the Netherlands, is that data is shared more often between public and private parties. Not only data about car traffic but also data about public transport and slow modes as the use of the bicycle. A result of this situation is a shift from public to private and a shift from mono modal information to multi modal information. This shift is important for mobility management and it seems that traffic management and mobility management are not as separate as earlier.

TMaaS is offered already by some parties in the Netherlands but mostly on a small scale. This paper however will show a case for Amsterdam in which TMaaS is introduced and applied on a larger scale. Private parties holding data from social media and floating car data combine these data with data from traffic lights and loop detectors owned by public parties. These data sources are combined properly into traffic information. This traffic information is used as an input for scenario’s for DRIPs, ramp metering and also for incar apps. TMaaS is first tested and then applied to a couple of large scale events in Amsterdam. During the normal evening peak and when, at the same time, larger events occur in the Arena, The Heineken Musical Hall and the Ziggo Dome. This will be the first time that private parties work together and take the lead in Traffic management during large scale events. This is done by a consortium of KPN, Technolution, BrandMKRS Creative Agency, Be-Mobile, Flitsmeister, Goudappel Coffeng and DAT-mobility. The effect of TMaaS will be analysed and during the ETC meeting the results will be discussed.


Association for European Transport