Travel Reduction Strategies: Intentions and Outcomes



Travel Reduction Strategies: Intentions and Outcomes

Authors

MARSHALL S and BANISTER D, University College London, UK

Description

When-examining the trends in travel patterns taking place over recent decades, it is clear that, firstly, there is an ongoing absolute growth in travel, and secondly, that the most significant gro~h is taking place in travel by car and by air.

Abstract

When-examining the trends in travel patterns taking place over recent decades, it is clear that, firstly, there is an ongoing absolute growth in travel, and secondly, that the most significant gro~h is taking place in travel by car and by air.

These trends have led to concern about environmental impacts and implications for sustalnabihty, and hence point to the need to attempt to reduce travel (CEC, 1992; CEC, 1993).

At the urban level, it is the increasing use of the private car both in relative and in absolute terms which is of particular significance, and therefore identifying and putting into effect strategies for reducing car travel become important means towards achieving sustainable mobility.

These considerations have led to the commissioning of the of the European Directorate General VII DANTE 1 project: Designs to Avoid the Need to Travel in Europe, from which some of the material in this paper is drawn. The aim of this paper is to examine the types of travel reduction strategies which are available to policy makers and evaluate their potential impacts by means of case studies.

The paper firstly notes the trends which have contributed to the need to consider reducing travel, and how strategies may be applied to these trends. It goes on to classify types of individual measures with travel reducing potential, and identify the implicit mechanisms of switching or substitution by which travel would be modified or reduced.

The paper observes the current level of implementation of types of travel reduction measure in a selection of European countries, and then goes on to focus on the implementation of particular measures by means of case studies in three cities. In these cities a series of measures which may contribute to travel reduction are studied, by examining their implementation and impacts on travel behaviour.

Conclusions are drawn on the effectiveness of the measures and implications for the lustre application of travel reduction strategies.

Publisher

Association for European Transport