OPTIMA: Optimisation of Policies for Transport Integration in Metropolitan Areas: a Review of the Method Applied to Nine European Cities

OPTIMA: Optimisation of Policies for Transport Integration in Metropolitan Areas: a Review of the Method Applied to Nine European Cities


SHEPHERD S P, University of Leeds, UK, EMBERGER G, Institute of Traffic Planning and Engineering, Austria, JOHANSEN K, Institute of Transport Economics, Norway and JARVI-NYKANEN T, Technical Research Centre of Finland, Finland


The overall objectives of Project OPTIMA are:-


The overall objectives of Project OPTIMA are:-

(i) to identify optimal urban transport strategies for a range of urban areas within the ELI;

(ii) to compare the strategies which are specified as optimal ~ different cities, and to assess the reasons for these differences;

(iii) to assess the aceeptabffity and feasib'flity of implementation of these strategies both in the case study cities and more widely in the EU; and

(iv) to use the results to prQyide more general guidance on urban transport policy within the ELI.

There is a wide range of objectives of transport policy in urban areas, but most can be grouped under the broad headings of economic efficiency, including economic development, on the one hand, and sustainability, including environment, safety, equity and qnallty of life, on the other. It is now generally accepted that the overall strategy for achieving these objectives must include an element of reduction of private car use and transfer of travel to other modes. The policy instruments for achieving these objectives can include infrastructure provision, management measures to enhance other modes and to restrict car use, and pricing measures to make public transport more attractive and to increase the marginal cost of car use. It is now widely accepted that the most appropriate strategy will involve several of these measures, combined in an integmwxl way which emphasises the synergy between them.

The most appropriate strategy for a city will depend on its size, the current built form, topography, transport infrastructure and patterns of use; levels of car ownership, congestion and projected growth in travel; transport policy instruments already in use; and the acceptability of other measures in political and legislative terms. These will differ from city to city. Policy advice cannot therefore be generalised, but must be developed tbr a range of different types of city. This is the approach adopted in this study, in which nine different cities in five countries (Edinburgh, Merseyside, Vienna. Eisenstadt, TromsO, Oslo, Heisinld, Torino and Salerno) have been studied in detail, using a common study methodology. The main purpose of this paper is to present this methodology by examining the two case studies of Edinburgh and Oslo.


Association for European Transport