Identifying Potential Cyclists



Identifying Potential Cyclists

Authors

GARDNER G, Transport Research Laboratory, UK

Description

This paper discusses a mechanism for investigating and quantifying potential cyclists. The principal findings are based upon a research project on attitudes to cycling in the United Kingdom by the Transport Research Laboratory on behalf of the UK governme

Abstract

This paper discusses a mechanism for investigating and quantifying potential cyclists. The principal findings are based upon a research project on attitudes to cycling in the United Kingdom by the Transport Research Laboratory on behalf of the UK government's Department of the Environment, Transport and the Regions (DETR). This aims to develop and calibrate a psychological model for understanding and evaluating factors that influence the decision to take up cycling.

Publisher

Association for European Transport